Hence the managers most likely to win the long term strategic battles will be those who best understand
how to design structural and group processes to interact with individual characteristics to drive the
behaviour or people in organizations to achieve the goals of the organization. This course aims to
develop critical understandings and insights about organizations to enable participants to diagnose the
major individual and group processes that underlie patterns of organizational behaviour and to design a
variety of alternatives courses of action at different levels that organizations can initiate to optimize
particular outcomes.

Successful implementation of planned strategy is the result of appropriate actions of individuals and
groups working in well-designed organizations. The resource-based-view (RBV) of the firm goes further
and proposes that organizational processes, routines and cultures are the core of sustainable competitive
advantage i.e. they are ?strategy?.

Dernière mise à jour : jeudi 16 décembre 2010